Kiwi link Greater China 2023 is scheduled to take place in Shanghai China on November 13 -16, 2023. China is an important visitor market that supports our strategy to attract high-quality visitors to Aotearoa New Zealand. High quality visitors contribute positively to New Zealand’s natural environment, culture, society and economy. Chinese visitors support this, tending to visit across the year, visit a range of regions, engage in cultural activities and have a high spend per day.

In FY24, Tourism New Zealand aims to shape Chinese off-peak arrivals and build off-peak brand preference for destination New Zealand.

Kiwi Link Greater China led by Tourism New Zealand provides tourism whānau the opportunity to connect with buyers from Mainland China, Hong Kong, and Taiwan, to establish business relationships, address concerns & barrier through education, shape demand, and drive New Zealand holiday bookings.

Key dates

• 20 June 2023 Prospectus uploaded 
• 03 July 2023 Registration opens 
• 17 July 2023 Registration closes
• 24 August 2023 New Zealand delegation confirmed
• 24 October 2023 New Zealand delegates pre-departure briefing
• Kiwi Link Greater China – 13 November - 16 November 2023

TNZ Registration and Prospectus

• Event Prospectus for Kiwi Link Greater China - click here
• Registrations have now closed

Reading

• Tourism New Zealand Event Code of Professional Conduct(opens in new window)
• Tourism New Zealand Event Terms and Conditions(opens in new window)

For more details

• Elva He - New Zealand - Senior Events and Experiences Specialist - elva.he@tnz.govt.nz(opens in new window)
• Emma Zhou - Events and Training Manager - emma.zhou@tnz.govt.nz(opens in new window)